The Shoreline Insurance Agency has been providing West Michigan with the highest quality Home, Personal, Commercial, Life & Health Insurance for over 40 years. We're committed to providing creative, innovative, and financially sound solutions to all your insurance needs. Our knowledgeable agents can get you insured for almost anything with the coverage you need to protect the things that matters most. From Business Insurance, Personal, Life & Health to Employees Benefits, we have the expertise to help you reach your future goals.

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Business Report

You've worked hard to build your business, and we are here to help you protect your investment. From large corporate clients to small sole proprietors, Shoreline Insurance Agency has the expertise and product range to design a comprehensive insurance package for every business need. Our commercial staff will work with you to uncover potential risks and then create an inclusive program to fit your needs.

Personal Report

By selecting the proper personal insurance, you can protect your family and your assets. Shoreline Insurance Agency has experienced agents skilled in crafting policies from an array of elite insurance companies. We listen to your story to determine your individual needs so that we can deliver a comprehensive insurance plan that works for you and your family.

Life & Health Report

Protecting your family's financial well-being is our goal in working with you, whether it's paying off debt, providing an income stream for living expenses or funding for college. We will help you determine an appropriate amount of life insurance coverage to meet the financial needs of your family.

Employee Benefits Report

By providing a full range of employee benefit plans, we can offer affordable solutions to meet your employee's coverage needs. We will design a creative benefits package that meets the financial and benefit needs of your employees, and adds value to your company. From disability to health, medical, and dental coverage, Shoreline Insurance Agency can tailor a custom insurance plan for your company.

Rock Ou

Jun 11, 2022

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Called to get a quote, was told they would get back with me via phone call or email. A few days later after not receiving any info, i called back during their lunch hour and left a message, weeks later, no responce. Will not be contacting them again.

Elisabeth Gross

Oct 24, 2020

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I have been using Shoreline insurance for as long as I can remember (Jennifer specifically) and have always had an amazing experience. She is always attentive and gets us the best price. Through new homes, cars and life she has made our life easier! So thankful to have found this place so many years ago!

Andrew Cutler

Aug 27, 2019

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I've dealt with Shoreline for both my business and personal insurance needs for years. I've tried other agencies and know many agents, but none have every given me the level of service and consideration that they provide. The true test of an insurance office is claims handling and they pass with flying colors. There has never been a dropped ball and they go to bat with the underwriters on my behalf. Top notch and highly recommended.

Ruthann Clark

Jul 26, 2019

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I recently leased a new SUV and Jodi went above and beyond to help us with our insurance needs for the new SUV and we also switched our other vehicle to Shoreline. We were treated with respect and the process for obtaining insurance was done in a very expedient manner!

Sarah Zielinski

Jul 24, 2018

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Excellent customer service. Knowledgeable staff and a real partner for your business or personal insurance needs. I've had a great experience all around - Shoreline makes your life easier. Special thanks to Josh and Casey for taking a personal interest and working literally around the clock to accommodate me.

Shoreline Insurance - Agents